What is a sticker drop?
A sticker drop is a limited sticker design that a business releases on a set, announced day. Customers usually get one free with a purchase that day, while supplies last. Because each design is new and limited, people collect them and come back for the next one. Coffee shops, breweries, boutiques and gyms all run them.
| Typical schedule | Once or twice a month, same day |
|---|---|
| Usual offer | Free with a purchase on drop day |
| Popular size | 3" × 3" die-cut |
How a sticker drop works
- Pick a fixed day, such as the first Wednesday of the month.
- Release a new, limited design that day.
- Give one with each purchase while supplies last.
- Optionally sell any leftovers afterward.
Why it works
Limited designs feel collectible, and a fixed day gives regulars a reason to plan a visit. Customers also put the stickers on bottles and laptops, so your brand travels with them.
Plan your quantities and order on our sticker drop page.
Related questions
- Do I get a proof before printing?
- Yes. Every Stickerine order gets a free digital proof, and nothing prints until you approve it.